Berlin's High-End Menswear Rental Service

We take an active role with defining POOL’s brand position and provide copy for their long-form content, newsletters and social media copy. In addition, we act as POOL’s press office for the UK and Europe, specifically focusing on fashion, trade and business publications.

POOL is a luxury streetwear fashion rental platform available only to Berliners. As an emerging concept, we’ve assisted the uber-cool team with defining their tone of voice and cut through the noise of endless fashion rental platforms that are attempting to make a splash.

Work in Progress