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YOYO GROCERY
A revolutionary way to deliver whole foods across the UK
Leveraging a bespoke refillable delivery system purpose-built by Yoyo Grocery’s founder, the whole foods store is the first to bring the benefit of refill shopping to doors nationwide.
Michelin-star quality food sourced from farmers and suppliers who share our passion for inclusivity, continuous improvement and supply chain accountability
We created a strategy, advised on creative content, and managed the entire paid ecosystem for Yoyo Grocery’s first launch into digital advertising on Meta.
Results: Working closely with founder Mitchell Platt, we rapidly entered a test-and-learn phase to understand Yoyo’s best-selling products and top-performing content, driving positive ROAS and repeat purchases. This enabled us to create campaigns that delivered consistent positive ROAS and laid the foundation for other digital marketing activities across web, social, and newsletter for the start-up.
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