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CLEAN CREATIVES
Holding the Ad and PR Industry to Account for their Work with Fossil Fuel Clients
For decades, the Advertising and PR industry has been responsible for spreading disinformation on behalf of the world’s largest fossil fuel companies. Clean Creatives exists to expose the damage and hold companies accountable for their role in global warming.
Leading a movement of 1,500+ agencies in a fight for fossil fuel divestment
Over the years, we've built key relationships with trade and climate media across the globe for Clean Creatives, and our relationship has developed into becoming a core function of the team. We’ve provided media strategy and communications plans, and represented the campaign group as an ambassador at industry speaking events.
Results
Our efforts have so far led 1,500+ agencies to refuse fossil fuel contracts, and we've earned widespread global media coverage in publications such as the Financial Times, Washington Post, Guardian, PR Week, Ad Week, Campaign, The Drum, and many more.
Subsequently, we have made Clean Creatives a shorthand for anti-fossil fuel campaigning within the advertising and PR industry. We've also covered global events such as the Cannes Lions Advertising Festival and SXSW, liaised with the UN Secretary-General António Guterres’ team on a speech calling out the industry's role in the climate crisis, released whitepapers, secured several op-eds, and more.
Learn more: https://cleancreatives.org/
"Kibbo Kift Agency are an essential part of Clean Creatives' success. Having a thoughtful, creative, values-aligned partner as part of our communications team has helped us consistently meet our goals of connecting with business leaders about how we can transform the advertising industry and make the planet a better place for all of us."
Duncan Meisel
Executive Director
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